Gender Ink Issue : Beauty Boys

BEAUTY BOYS EDITORIAL

  Glitter cut crease, blinding highlight, on-point contour, he has it all! Wait… He? Yes, he! For the people who religiously follow makeup bloggers on all the social media, it is pretty normal for them to see these gorgeous guys wear makeup and pull it off like it’s no big deal! And why should it even be? Why is it okay for girls to wear makeup, while when men wear it they are judged as if they are doing something very wrong.

      Don’t be fooled when you hear the word ‘boy’, these boys have amazing talents which will leave you awestruck. Many girls in the same industry tend to play safe with their makeup and believe in the ‘natural’ look. Although these guys are anything but natural. Their looks range from blue eye-shadows and pink lips to character recreations which are bang on-point. Even in this progressive world, there are people who find them gross because they wear makeup. They seem to have no concern about their feelings when they post their hatred on social media. 

      “Stop making those videos!!! Makeup is for women!!” “Why has YouTube not put a ban on these gay men still?” “Don’t try to deceive the world like this!! Men cannot wear makeup!” “Ugly” – These being some of the most decent comments picked from their videos.  There are no rules written anywhere where it says that boys cannot wear makeup. It is the choice that these boys and girls make for themselves and nobody has the right to stop them from doing this. Makeup is not an identity that is given to a woman. Makeup is a form of art and anybody is allowed to practice it just the way any other art is. 

      That’s enough of talking about the hate. These bloggers have millions of followers on YouTube! YouTuber Jeffree Star has a whopping 4.7 million followers and a total of 5 billion views on his channel! A million likes on each of their videos is pretty normal for them. Girls and boys all around the world are inspired by these artists and show them immense love.  Not only the people but also the brands are appreciating their work.  Maybelline, the very famous cosmetic brand company recently launched their very first campaign with beauty boy MannyMua.  The brand Covergirl recently made 17-year-old boy James Charles their very first male brand face.  

     With almost 10 boy bloggers with more than a million subscribers, the number is just increasing by the day. Recently, a 10-year-old boy known by the handle @makeupbyjack went viral on social media for his ground breaking skills in makeup. You wish you had those skills at that age? This issue is about praising all these men who have the courage to go all out and break the gender specific norms of the society. Because they deserve it. Hope you enjoy this issue and encourage these men with all your heart!